Apple to launch 15 new devices in coming months: iPhone 17, M5 MacBook Pro and more to expect
Apple is gearing up for a busy year, with several product launches already underway. Devices like the budget-friendly iPhone 16e, refreshed iPad Air, and updated MacBook Air have already hit the market. But there's still plenty more in the pipeline, according to ongoing rumors. The next wave of announcements could kick off as early as June at WWDC 2025, Apple's flagship developer conference. Then, come September, all eyes will be on the debut of the iPhone 17 series. Following that, Apple is expected to roll out new MacBook Pro models powered by even more advanced Apple silicon.
From a new and improved iPhone lineup to upgraded Macs and wearables, here's a look at what's rumoured to be on the horizon from Apple this year:
iPhone 17 series with big upgrades coming soon
Apple’s upcoming iPhone 17 lineup is rumored to bring notable upgrades in both design and hardware. In a major shake-up, Apple is expected to introduce a new model: the iPhone 17 Air. This would join the standard iPhone 17, the flagship iPhone 17 Pro, and the iPhone 17 Pro Max, while reportedly replacing the current 'Plus' variant.
The iPhone 17 Air is expected to stand out for its ultra-thin design, measuring just 5.4mm thick. Despite its slim profile, it’s rumored to sport a spacious 6.6-inch OLED LTPO display. Camera-wise, the Air could come with a single 48-megapixel rear camera and a 24-megapixel front-facing camera — the latter spec is rumored to be consistent across the entire iPhone 17 lineup.
Apple is reportedly planning to expand its ProMotion display technology across the entire iPhone 17 lineup, marking a major shift from previous years where the 120Hz refresh rate was exclusive to the Pro models. This means all four models — iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max — could offer smoother visuals and more responsive touch performance.
On the higher end, the iPhone 17 Pro and Pro Max are expected to see significant upgrades. These include enhanced camera systems, increased RAM, and Apple’s next-gen A19 Pro chip for better performance and efficiency. The iPhone 17 Pro Max may also feature a slightly thicker body to accommodate a larger battery, along with slimmer bezels for a more immersive display.
Design-wise, the Pro models are rumored to undergo a noticeable change with a new horizontal camera layout, offering a fresh look compared to previous generations.
MacBook Pro refresh with M5 chip incoming
In addition to the performance gains from the new M5 chip, the upcoming MacBook Pro models may also introduce support for Wi-Fi 7, offering faster wireless speeds and lower latency — a boost for power users and professionals alike. Despite these updates, the 2025 MacBook Pro refresh is expected to be relatively incremental in nature.
Looking ahead, however, Apple is reportedly planning a more significant overhaul for the MacBook Pro in 2026. These future models are expected to debut the M6 chip alongside a long-awaited redesign and a switch to OLED displays, which would bring deeper contrast, better color accuracy, and potentially thinner and lighter form factors.
Smarter, more health-focused AirPods Pro 3 in the works
The third-generation AirPods Pro are rumored to launch alongside the iPhone 17 series and could bring some of the most advanced features yet to Apple’s audio lineup. These next-gen earbuds are expected to be powered by a new H3 chip, which would enable improved active noise cancellation and overall audio performance.
But beyond sound quality, Apple is reportedly aiming to expand the functionality of AirPods Pro into health and AI-driven experiences. The new model may include heart rate monitoring and support real-time language translation through deeper integration with Apple Intelligence and the iPhone’s Translate app — a potentially game-changing feature for travelers and multilingual users.
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